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	<title>Comments for Wine Enthusiast Magazine's Unreserved</title>
	<link>http://blog.winemag.com</link>
	<description>with Jim Gordon</description>
	<pubDate>Tue, 13 May 2008 09:51:35 +0000</pubDate>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Taster A</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3600</link>
		<author>Taster A</author>
		<pubDate>Mon, 12 May 2008 22:47:15 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3600</guid>
		<description>&lt;p&gt;Okay, I cannot sit on the sidelines any more.  Remember the “Un-cola”?  Remember “We try harder”?  It’s called position marketing.  The Devil gets a marketing pat on the back for positioning himself against God.  Alice gets a pat on the back for positioning herself against Bob and bonus points for taking pot-shots at California.&lt;/p&gt;
&lt;p&gt;Let’s face it, would you buy her book if it said that she was boycotting Panamanian wine and saving the world from Howdy Doody?&lt;/p&gt;
&lt;p&gt;No, she’s not an idiot. She knows her marketing.  Yes, she has strong opinions and likes to be vocal.  I know ~thousands~ of people like her.  She just knows how to sell her opinions.  Other people are just happy to talk loud enough so they get the mistaken impression that other people are actually listening.&lt;/p&gt;
&lt;p&gt;She knows she gets bad press.  It drives business in.&lt;/p&gt;
&lt;p&gt;Hmmm, I wonder if she remembers that Michel Rolland and Micro-ox are both French inventions…&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Okay, I cannot sit on the sidelines any more.  Remember the “Un-cola”?  Remember “We try harder”?  It’s called position marketing.  The Devil gets a marketing pat on the back for positioning himself against God.  Alice gets a pat on the back for positioning herself against Bob and bonus points for taking pot-shots at California.</p>
<p>Let’s face it, would you buy her book if it said that she was boycotting Panamanian wine and saving the world from Howdy Doody?</p>
<p>No, she’s not an idiot. She knows her marketing.  Yes, she has strong opinions and likes to be vocal.  I know ~thousands~ of people like her.  She just knows how to sell her opinions.  Other people are just happy to talk loud enough so they get the mistaken impression that other people are actually listening.</p>
<p>She knows she gets bad press.  It drives business in.</p>
<p>Hmmm, I wonder if she remembers that Michel Rolland and Micro-ox are both French inventions…</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Lenny Pepperidge</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3597</link>
		<author>Lenny Pepperidge</author>
		<pubDate>Mon, 12 May 2008 14:19:22 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3597</guid>
		<description>&lt;p&gt;The above writer is correct about one thing.  The California wine industry has no soul or historical grounding and simply chases each new market trend.  While the European wine regions are certainly not immune to this, they at least have centuries of tradition to fall back on after this transitory moment of Parker madness has passed.  They also have legions of wineries that never bowed down to the Emperor with no palate in the first place--witness his multiple bannings from Burgundy.  &lt;/p&gt;
&lt;p&gt;Unfortunately, the above writer's prescription couldn't be more mistaken.  Yeah, that's the ticket.  More petulant Napatude is the answer: "if the writers won't bow down to our greatness, we'll take our toys and go home."&lt;/p&gt;
&lt;p&gt;Quite frankly, Napa--and by extension California--deserves to have its livelihood messed with.  It's called the free market, and that market is finally (overdue IMO) correcting itself in a manner that no amount of spin and Napatude will overcome.  The California wine industry had better be on their knees praying that the next president doesn't pursue a strong dollar policy.  If the dollar does come back, California's problems today will seem like the good old days.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>The above writer is correct about one thing.  The California wine industry has no soul or historical grounding and simply chases each new market trend.  While the European wine regions are certainly not immune to this, they at least have centuries of tradition to fall back on after this transitory moment of Parker madness has passed.  They also have legions of wineries that never bowed down to the Emperor with no palate in the first place&#8211;witness his multiple bannings from Burgundy.  </p>
<p>Unfortunately, the above writer&#8217;s prescription couldn&#8217;t be more mistaken.  Yeah, that&#8217;s the ticket.  More petulant Napatude is the answer: &#8220;if the writers won&#8217;t bow down to our greatness, we&#8217;ll take our toys and go home.&#8221;</p>
<p>Quite frankly, Napa&#8211;and by extension California&#8211;deserves to have its livelihood messed with.  It&#8217;s called the free market, and that market is finally (overdue IMO) correcting itself in a manner that no amount of spin and Napatude will overcome.  The California wine industry had better be on their knees praying that the next president doesn&#8217;t pursue a strong dollar policy.  If the dollar does come back, California&#8217;s problems today will seem like the good old days.</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by winemanden</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3596</link>
		<author>winemanden</author>
		<pubDate>Mon, 12 May 2008 13:13:22 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3596</guid>
		<description>Seems to be an American failing, following the nearest critic, after all they do know what I like better than I do myself. Winemakers know this, it's all a marketing ploy. Make wine to the critics taste and you get better scores. Better scores mean more people following the critic to the vineyard. More customers at the door means you can charge higher prices. Recent tests have shown that people seem to enjoy wine more if they know it is more expensive. As Lalau said wine seven times more expensive is not necessarily seven times better. 
CA winemakers are only doing what the top French Chateaux have been doing for decades.</description>
		<content:encoded><![CDATA[<p>Seems to be an American failing, following the nearest critic, after all they do know what I like better than I do myself. Winemakers know this, it&#8217;s all a marketing ploy. Make wine to the critics taste and you get better scores. Better scores mean more people following the critic to the vineyard. More customers at the door means you can charge higher prices. Recent tests have shown that people seem to enjoy wine more if they know it is more expensive. As Lalau said wine seven times more expensive is not necessarily seven times better.<br />
CA winemakers are only doing what the top French Chateaux have been doing for decades.</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Carl Shively</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3589</link>
		<author>Carl Shively</author>
		<pubDate>Mon, 12 May 2008 01:53:33 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3589</guid>
		<description>My wife and I have wine every day.  I'm just an ole retired Univ. professor and can only afford the $15.00 and under stuff.....some of it is pretty nice! Most of what I see in WE and WS is well over my price. How many people can afford to drink $50.00 and up wines if they have wine every day??????</description>
		<content:encoded><![CDATA[<p>My wife and I have wine every day.  I&#8217;m just an ole retired Univ. professor and can only afford the $15.00 and under stuff&#8230;..some of it is pretty nice! Most of what I see in WE and WS is well over my price. How many people can afford to drink $50.00 and up wines if they have wine every day??????</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Morton Leslie</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3588</link>
		<author>Morton Leslie</author>
		<pubDate>Sun, 11 May 2008 20:35:58 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3588</guid>
		<description>Dejavu, All over again,Yogi?  Didn't this happen before in the late 1970's? Wasn't it the same complaint - our wines were overblown, too much oak, too ripe, didn't go with food, too manipulated (except then wines were 12.5% alcohol rather than 15.5%, almost no one used oak extract or new barrels, everyone was seeking purity of varietal aroma, and reverse osmosis wasn't even being used in catsup let alone beverages.) That complaint came from New York wine and food writers who knew more about writing than they did wine and food. In retrospect, there wasn't really much to complain about except that California wine had been getting raves and winning 'contests" with every region of the world for a decade and there was little left to write that would grab a headline.  Rather than having the courage to point out that these criticisms were from self serving idiots, we let the myth catch on and voluntarily began the "food wine" era where everyone made high acid, low alcohol wines,  fermenting the reds a few days on the skins in fear of tannin. Wineries became cooking schools. If you were a writer you came to the winery and got fed...and maybe tasted the wine. Talk about b.s. were we really serious when we made up all our crap about wine and food pairing being a science or an art?

Then Parker came along in the mid 80's with a taste for prune, oak, Brett and alcohol...oh, and he had points. And the W.S. jumped on the bandwagon. If you had the points, you sold the wine.  Others jumped on board and we came up with a name for wines that didn't taste like the grape... "fruit forward." Food was out, we made a wine that had it all. It was about how our wine stood out from 100 other wines he tasted that day. So for the last two decades little else  has mattered in a wine but size, especially if devoid of varietal aroma, and with the sweet smell of ethanol augmented by oak. We pretended that raisined clusters of Cab on the vine in late October were there seeking "physiological ripeness". Others, when caught with their flabby wines, blamed it on global warming.  

So who is the culprit who gave this ignorant writer looking for headlines and wanting to sell books the fodder she needs? Mirror, please. Our pants have been down for decades and this uptight lady isn't exactly the first to have noticed. So what do we do?  How do we respond? I say the last thing we do is pay any more attention to what these nimrods have to say. She is an idiot, they are all idiots, and so are we for letting them run roughshod over our livelihood. What we need is a revolt. I don't care who the writer is. Sorry Jim  :)  First, we don't send them any wine. Second, we don't talk to them. Third we don't feed them. And finally, if anyone asks you if you know a particular writer, you just respond, "She (he) is an idiot."  It doesn't matter whether they in fact are; it's just the principle of the thing.</description>
		<content:encoded><![CDATA[<p>Dejavu, All over again,Yogi?  Didn&#8217;t this happen before in the late 1970&#8217;s? Wasn&#8217;t it the same complaint - our wines were overblown, too much oak, too ripe, didn&#8217;t go with food, too manipulated (except then wines were 12.5% alcohol rather than 15.5%, almost no one used oak extract or new barrels, everyone was seeking purity of varietal aroma, and reverse osmosis wasn&#8217;t even being used in catsup let alone beverages.) That complaint came from New York wine and food writers who knew more about writing than they did wine and food. In retrospect, there wasn&#8217;t really much to complain about except that California wine had been getting raves and winning &#8216;contests&#8221; with every region of the world for a decade and there was little left to write that would grab a headline.  Rather than having the courage to point out that these criticisms were from self serving idiots, we let the myth catch on and voluntarily began the &#8220;food wine&#8221; era where everyone made high acid, low alcohol wines,  fermenting the reds a few days on the skins in fear of tannin. Wineries became cooking schools. If you were a writer you came to the winery and got fed&#8230;and maybe tasted the wine. Talk about b.s. were we really serious when we made up all our crap about wine and food pairing being a science or an art?</p>
<p>Then Parker came along in the mid 80&#8217;s with a taste for prune, oak, Brett and alcohol&#8230;oh, and he had points. And the W.S. jumped on the bandwagon. If you had the points, you sold the wine.  Others jumped on board and we came up with a name for wines that didn&#8217;t taste like the grape&#8230; &#8220;fruit forward.&#8221; Food was out, we made a wine that had it all. It was about how our wine stood out from 100 other wines he tasted that day. So for the last two decades little else  has mattered in a wine but size, especially if devoid of varietal aroma, and with the sweet smell of ethanol augmented by oak. We pretended that raisined clusters of Cab on the vine in late October were there seeking &#8220;physiological ripeness&#8221;. Others, when caught with their flabby wines, blamed it on global warming.  </p>
<p>So who is the culprit who gave this ignorant writer looking for headlines and wanting to sell books the fodder she needs? Mirror, please. Our pants have been down for decades and this uptight lady isn&#8217;t exactly the first to have noticed. So what do we do?  How do we respond? I say the last thing we do is pay any more attention to what these nimrods have to say. She is an idiot, they are all idiots, and so are we for letting them run roughshod over our livelihood. What we need is a revolt. I don&#8217;t care who the writer is. Sorry Jim  <img src='http://blog.winemag.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  First, we don&#8217;t send them any wine. Second, we don&#8217;t talk to them. Third we don&#8217;t feed them. And finally, if anyone asks you if you know a particular writer, you just respond, &#8220;She (he) is an idiot.&#8221;  It doesn&#8217;t matter whether they in fact are; it&#8217;s just the principle of the thing.</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Lenny Pepperidge</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3586</link>
		<author>Lenny Pepperidge</author>
		<pubDate>Sun, 11 May 2008 14:40:35 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3586</guid>
		<description>Why the California bashing?  I think it comes down to the mind-numbing arrogance.  The market is increasingly getting fed up with wines grown in overly fertile volcanic soil that's more suited to growing potatoes than fine when being passed off as a positive.  The market is increasingly getting fed up with winemakers passing themselves off as "rock stars" and "geniuses."  There are geniuses out there.  They, however, are sitting in a lab at Harvard trying to cure cancer or at the University of Chicago working on string theory.  They, most definitely, are not in Napa Valley producing a beverage.  The market is getting fed up with ridiculous prices.  Cabernets of purchased bulk wine and press wine that are put into 3 pound bottles with cool labels and passed off as "artisan" for $40 a bottle (trust me, I know people who do this!)

The market is also getting more sophisticated.  America's wine drinkers are growing up and realizing that overripe cocktail wines are not the pinnacle.

California's being left behind, and it's too arrogant and self-absorbed to understand why.  Think about this for a moment.  In a period of a record weak dollar, imports are GAINING MARKET SHARE!  The market backlash against California wine is so strong that it's actually turned over a hundred years worth of international economics theory on its head.  This is more than a simple public relations problem that can be served by more of the California wine industry's usual delusional b.s.</description>
		<content:encoded><![CDATA[<p>Why the California bashing?  I think it comes down to the mind-numbing arrogance.  The market is increasingly getting fed up with wines grown in overly fertile volcanic soil that&#8217;s more suited to growing potatoes than fine when being passed off as a positive.  The market is increasingly getting fed up with winemakers passing themselves off as &#8220;rock stars&#8221; and &#8220;geniuses.&#8221;  There are geniuses out there.  They, however, are sitting in a lab at Harvard trying to cure cancer or at the University of Chicago working on string theory.  They, most definitely, are not in Napa Valley producing a beverage.  The market is getting fed up with ridiculous prices.  Cabernets of purchased bulk wine and press wine that are put into 3 pound bottles with cool labels and passed off as &#8220;artisan&#8221; for $40 a bottle (trust me, I know people who do this!)</p>
<p>The market is also getting more sophisticated.  America&#8217;s wine drinkers are growing up and realizing that overripe cocktail wines are not the pinnacle.</p>
<p>California&#8217;s being left behind, and it&#8217;s too arrogant and self-absorbed to understand why.  Think about this for a moment.  In a period of a record weak dollar, imports are GAINING MARKET SHARE!  The market backlash against California wine is so strong that it&#8217;s actually turned over a hundred years worth of international economics theory on its head.  This is more than a simple public relations problem that can be served by more of the California wine industry&#8217;s usual delusional b.s.</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by ABCa</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3583</link>
		<author>ABCa</author>
		<pubDate>Sat, 10 May 2008 22:36:43 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3583</guid>
		<description>CA wine as a whole tends to be homogenized and while some offerings may be enjoyable, most are not

for $30 a bottle one can get more wine at better value from imports</description>
		<content:encoded><![CDATA[<p>CA wine as a whole tends to be homogenized and while some offerings may be enjoyable, most are not</p>
<p>for $30 a bottle one can get more wine at better value from imports</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by Lalau</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3582</link>
		<author>Lalau</author>
		<pubDate>Sat, 10 May 2008 13:45:42 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3582</guid>
		<description>Well here's the written proof that France too gets bashed once in a while (from Wine Spectator Forum). I wish people wrote about what they like instead of what they hate, I would save their readers time and a lot of trees...

Hervé Lalau (Belgium &#38; France)

	


Posted Feb 28, 2005 08:42 PM
I know that I'm going to get a bunch of noses out of joint here, but in my opinion, on the whole, French wine sucks.

First of all, it is way too dry for me. Even the CdP's are too dry for me. I was at a Francophile's house over Christmas -- he handed me a glass of the "good stuff." I drank it, and then asked for something a little fruitier. He then opened something else, and it, too, was dry as a bone.

Next, it is WAY too expensive. The very best Califronia wines run around $175/bottle. The very best French wines run around $1000/bottle. To me, this is not a result of a product that is seven times better. Please!

The really good stuff takes too damned long to be "ready to drink." We can't all have the palate of DRAB, and I'm just not patient enough.

I can't read the labels.

The whole Controllee Appelation mess (whatever the hell you call it) is a joke. Why is it that there are fifth growths that are far better than some of the first growths?

Government control -- bad idea!

I should disclose my bias -- I don't really like French people either. Now, generally speaking, most of the French people who are involved in the wine industry are pretty cool and I'd love to have them over to my house for dinner. But in the final analysis, when I think of French people, I'm thinking they're all a bunch of Jacques Chiracs. Hard to separate my distaste for the French with their wine.

And when it comes right down to it, the taste of the wine just doesn't do it for me. I mean, a nicely aged bordeaux is "fine," but that's really it -- just "fine." I'd rather have a young CaliCab than a six year old Bordeaux. And I'd rather have anything Aussie, an OR or WA pinot, or a Argentinian malbec.

And as G-Dead points out below, French wines are corked 2-3 times more often than California wines.

So -- there it is......
This message has been edited. Last edited by: Golf&#38;Pinot Nut, Mar 01, 2005 10:23 AM</description>
		<content:encoded><![CDATA[<p>Well here&#8217;s the written proof that France too gets bashed once in a while (from Wine Spectator Forum). I wish people wrote about what they like instead of what they hate, I would save their readers time and a lot of trees&#8230;</p>
<p>Hervé Lalau (Belgium &amp; France)</p>
<p>Posted Feb 28, 2005 08:42 PM<br />
I know that I&#8217;m going to get a bunch of noses out of joint here, but in my opinion, on the whole, French wine sucks.</p>
<p>First of all, it is way too dry for me. Even the CdP&#8217;s are too dry for me. I was at a Francophile&#8217;s house over Christmas &#8212; he handed me a glass of the &#8220;good stuff.&#8221; I drank it, and then asked for something a little fruitier. He then opened something else, and it, too, was dry as a bone.</p>
<p>Next, it is WAY too expensive. The very best Califronia wines run around $175/bottle. The very best French wines run around $1000/bottle. To me, this is not a result of a product that is seven times better. Please!</p>
<p>The really good stuff takes too damned long to be &#8220;ready to drink.&#8221; We can&#8217;t all have the palate of DRAB, and I&#8217;m just not patient enough.</p>
<p>I can&#8217;t read the labels.</p>
<p>The whole Controllee Appelation mess (whatever the hell you call it) is a joke. Why is it that there are fifth growths that are far better than some of the first growths?</p>
<p>Government control &#8212; bad idea!</p>
<p>I should disclose my bias &#8212; I don&#8217;t really like French people either. Now, generally speaking, most of the French people who are involved in the wine industry are pretty cool and I&#8217;d love to have them over to my house for dinner. But in the final analysis, when I think of French people, I&#8217;m thinking they&#8217;re all a bunch of Jacques Chiracs. Hard to separate my distaste for the French with their wine.</p>
<p>And when it comes right down to it, the taste of the wine just doesn&#8217;t do it for me. I mean, a nicely aged bordeaux is &#8220;fine,&#8221; but that&#8217;s really it &#8212; just &#8220;fine.&#8221; I&#8217;d rather have a young CaliCab than a six year old Bordeaux. And I&#8217;d rather have anything Aussie, an OR or WA pinot, or a Argentinian malbec.</p>
<p>And as G-Dead points out below, French wines are corked 2-3 times more often than California wines.</p>
<p>So &#8212; there it is&#8230;&#8230;<br />
This message has been edited. Last edited by: Golf&amp;Pinot Nut, Mar 01, 2005 10:23 AM</p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by P-Diddy</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3581</link>
		<author>P-Diddy</author>
		<pubDate>Fri, 09 May 2008 23:09:09 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3581</guid>
		<description>When was the last time you read an article saying, “I hate French wine. It sucks. I never drink it anymore and I pour it down the drain.”

I heard this right before the war in Iraq. :)</description>
		<content:encoded><![CDATA[<p>When was the last time you read an article saying, “I hate French wine. It sucks. I never drink it anymore and I pour it down the drain.”</p>
<p>I heard this right before the war in Iraq. <img src='http://blog.winemag.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>Comment on What&#8217;s Behind the California Wine Bashing? by tannic</title>
		<link>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3578</link>
		<author>tannic</author>
		<pubDate>Fri, 09 May 2008 20:51:06 +0000</pubDate>
		<guid>http://blog.winemag.com/index.php/2008/05/08/whats-behind-the-california-wine-bashing/#comment-3578</guid>
		<description>Timmy - well done, sir.

Alice Feiring, I double-dog-dare you to go make wine for a living instead of criticizing others' work for one. You'll lose weight.

People, trust your own palates. And memo to France, if you could only get the ripeness us Californians can...imagine the possibilities.

Vigneron, to be fair, it was an op-ed piece, not an article. A crappy op-ed, but it is what it is.</description>
		<content:encoded><![CDATA[<p>Timmy - well done, sir.</p>
<p>Alice Feiring, I double-dog-dare you to go make wine for a living instead of criticizing others&#8217; work for one. You&#8217;ll lose weight.</p>
<p>People, trust your own palates. And memo to France, if you could only get the ripeness us Californians can&#8230;imagine the possibilities.</p>
<p>Vigneron, to be fair, it was an op-ed piece, not an article. A crappy op-ed, but it is what it is.</p>
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